Visionary hypercar

Visionary hypercar

Audi unveiled its stunning electric-powered PB18 e-tron concept car at the Pebble Beach Automotive Week in Monterey, California. Its name refers both to the venue where it made its debut and to the technological DNA it shares with Audi’s three-times Le Mans-winning R18 e-tron. Here, Gael Buzyn, Senior Design Director of the Audi Design Loft in Malibu, where the car was created, explains why the PB18 e-tron puts the driver in the centre of the car and at the epicentre of the action.

The record breaker

The record breaker

The sporting career of Patrick Lange actually began on a mountain bike. After an injury, however, he switched to the triathlon. Today, he is grateful that fate imposed this decision on him. In this interview, the current Ironman Hawaii talks about title defenses, breaking records, mental strength, and dealing with sporting setbacks.

About Audi A8

About Audi A8 >>

The new beat

The new beat

A city reinvents itself. As it rises from its ruins, the power of local initiatives is exerting a magnetic pull on the creative class in the U.S. Detroit was always tougher, more challenging and wilder than other places. We take a trip to a city full of hope. And to the roots of techno.

Will this future make for a better life?

Will this future make for a better life?

Africa is ahead of the digital curve: The M-Pesa electronic payment system has revolutionized daily life for people in Kenya and is a beacon for the rest of the world.

Architecture that points the way forward

Architecture that points the way forward

The dream of constant surplus: a positive ecological balance; a self-sufficient house; living spaces with energy to spare. What appeared unimaginable just a few years ago has now become reality.

The future of mobility

The future of mobility

Electric, connected, autonomous, shared—Bram Schot, Member of the Board of Management of AUDI AG for Sales and Marketing*, talks with mobility researcher Carlo van de Weijer about the future of mobility.